Napkin creativity.

When I write on a napkin, ideas just flow. Things become clear, fast.

There's something about it. The temporary nature, the texture, the limited space.

Suddenly, a lot of clutter in the head just vanishes.

Like, this is all there is. All in this small square.

Doesn't work the same with a notebook or even a whiteboard.

It's no wonder a lot of big ideas start with a napkin.